Ros-Lehtinen, Capps Sponsor Legislation to Combat Deceptive Advertising That Leads To Eating Disorders

Mar 27, 2014

Ros-Lehtinen, Capps Sponsor Legislation to Combat Deceptive Advertising That Leads To Eating Disorders

"We must work to ensure that our young men and women do not fall prey to the false expectations of photo-shopped images. Our young people should be taught to lead healthy lifestyles, not conform to some advertiser's fake idea of beauty.”

Miami, Florida - Congresswoman Ileana Ros-Lehtinen and Congresswoman Lois Capps, along with co-sponsor Congressman Ted Deutch, introduced a bill, the Truth in Advertising Act, directing the Federal Trade Commission to study what measures can be taken to combat the negative effect of images that have been altered to create an unrealistic depiction of beauty. This bill will ensure that action is taken in consultation with a wide range of stakeholders and experts to determine how to address the number of images that give young men and women distorted ideas about what a healthy body image is. Research has indicated that these manufactured images have also negatively impacted our youth by sometimes leading to depression or other mental illnesses due to their dissatisfaction with their bodies based on unrealistic markers.

Statement by Ros-Lehtinen:

"It is my hope that we can foster more honest and positive body images that empower young people, not make them feel shame about their bodies. We must work to ensure that our young men and women do not fall prey to the false expectations of photo-shopped images. Our young people should be taught to lead healthy lifestyles, not conform to some advertiser’s fake idea of beauty.”

Statement by Capps:

“As a former school nurse, I know how influential unrealistic advertising images can be, especially on our children and teenagers,” said Capps. “We must do more to ensure that our nation’s young people have the tools necessary to distinguish real life from fiction as they form a healthy body image. I am happy to sponsor this bipartisan bill with my colleague, Congresswoman Ileana Ros-Lehtinen, because it is a good first step in combating this issue, bringing together the relevant stakeholders, and setting our kids up for success.”

Statement by Deutch:

“It is long past time we address the unrealistic depictions of body image portrayed in media advertising. These negative, unrealistic images have a lasting and harmful impact on children, teens, adults, and our society as a whole. As the sponsor of the comprehensive Federal Response to Eliminate Eating Disorders Act, I am proud to join my colleagues Congresswoman Ros-Lehtinen and Congresswoman Lois Capps as an original cosponsor of the Truth in Advertising Act. This legislation will help focus our government on stopping the deadliest of all mental illnesses.”

NOTE: The Truth in Advertising Act is supported by: the Eating Disorders Coalition; the American Medical Association; The Alliance for Eating Disorders Awareness; The Brave Girls Alliance; Basik Concierge; The Representation Project; Women Action Media; Spark Summit; The 3% Conference; We Stop Hate; I Am That Girl; Women In News and Media; New Moon Girls; Pigtail Pals; Shaping Youth; Adios Barbie; Feminist Fatale; Imagine Philanthropy; Take The Lead; GoGo Sports Girl; Toward the Stars; Beauty Redefined Foundation; Endangered Bodies; Womenfound; Austin Foundation for Eating Disorders; Cambridge Eating Disorder Center; Eating Disorder Hope; Eating Disorders Resource Center; The Emily Program Foundation; For Recovery & Elimination of Eating Disorders Foundation; and Eating Disorders Collaborative of Massachusetts.